Meroni Andrea
Assegnista
Meroni Andrea
Assegnista
Andrea Meroni is a research fellow at the Department of Management, Economics and Industrial Engineering of Politecnico di Milano.
He graduated in Management Engineering at Politecnico di Milano in 2019, with a specialization in Digital Business and Market Innovation.
From September 2019, he is part of the research groups of three different Observatories: Multichannel, Omnichannel Customer Experience and Internet Media.
In these, his main activity is focused on digital strategies for marketing and communication.
Carriera
Master of Science: Management Engineering, Politecnico di Milano.
Ricerca
Research interests: Strategy, Marketing, Communicattion, Branding, Innovation, Digital Business.
Research projects: Branding e-Volution, Il futuro del Customer Management: Augmented Humanity.
Research Groups, Labs, Centers: Osservatori Digital Innovation